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Advanced Writing for Marketing: Professional Copywriting and Content Strategy

2 FREE Certificates | 2 CPD Accredited Courses | Unlimited Retake | Lifetime Access
  • Price
Original price was: £46.00.Current price is: £21.00.
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Offer ends 30 November 2024

Study methodOnline
Duration10 Hour(s)
Access to contentLifetime access
QualificationNo Formal Qualifications
CPD20 CPD hours / points

CPD

AchievementEndorsed by
Certificates
  • Hardcopy Certificate - Free
  • PDF Certificate - Free
Additional infoExam(s) / assessment(s) is included in price
Tutor SupportTutor is available for students

0 learner enrolled in this course

0 learners enrolled in this course

Overview

Advanced Writing for Marketing: Professional Copywriting and Content Strategy

In today's digital age, mastering Advanced Writing for Marketing: Professional Copywriting and Content Strategy is indispensable. Creative writing skills are at the heart of effective marketing campaigns, making this course essential for aspiring professionals.

With Content Marketing taking center stage, understanding Content Management Systems and crafting compelling strategies is crucial. Copywriting modules delve into crafting eye-catching headlines, attention-grabbing advertisements, and honing essential skills for various media platforms.

In the UK, where the marketing sector is burgeoning by 20%, job opportunities abound for adept copywriters and content strategists, with salaries averaging £35,000 annually. The advantages of this course are evident as businesses increasingly rely on engaging content to captivate audiences and drive conversions.

Course Bundle

  • Course 01: Content Marketing
  • Course 02: Copywriting

Key Features

  • CPD Certified Advanced Writing for Marketing: Professional Copywriting and Content Strategy course
  • Instant e-certificate
  • Fully online, interactive Advanced Writing for Marketing: Professional Copywriting and Content Strategy course with audio voiceover
  • Developed by professionals in the field
  • Self-paced learning and laptop, tablet, smartphone-friendly
  • 24/7 Learning Assistance

CPD

20 CPD hours / points

Accredited By CPD Quality Standards

Description

Uncover the secrets of crafting irresistible headlines and attention-grabbing advertisements that resonate deeply with your target audience. Dive into the realm of content marketing, where you'll discover powerful tools and tactics to enhance your outreach and engagement.

Whether you aspire to excel in digital domains or make waves in mainstream media, our course empowers you to unleash your creativity and command attention with every word you write. Elevate your craft, unleash your potential, and take on a journey where the art of persuasion meets the science of marketing. Join us and go on a transformative journey towards mastering the art of professional copywriting and content strategy.

Course Curriculum of this Advanced Writing for Marketing: Professional Copywriting and Content Strategy course:

Content Marketing

  • Module 01: Introduction to Content Management
  • Module 02: Content Management System (CMS)
  • Module 03: Basics of Content Management Systems
  • Module 04: Content Strategy
  • Module 05: Content Marketing
  • Module 06: Content Marketing Tools and Tactics
  • Module 07: Content Marketing Strategy

Copywriting

  • Module 01: Introduction to Copywriting
  • Module 02: Basics of Copywriting
  • Module 03: Eye-Catching Headlines
  • Module 04: Attention-Grabbing Advertisements
  • Module 05: Essential Copywriting Skills
  • Module 06: Online Copywriting
  • Module 07: Press Related Copywriting
  • Module 08: Print Media Copywriting
  • Module 09: Copywriting for Mainstream Media
  • Module 10: Copywriting for Other Media
  • Module 11: How to Write Better Copy
  • Module 12: Making an Impact with Creative Copy
  • Module 13: So You Want to be a Copywriter?
  • Module 14: Final Tips

Learning Outcomes:

  • Understand content management principles and strategies for effective marketing.
  • Utilise content marketing tools and tactics to engage target audiences.
  • Master copywriting techniques for various media platforms and formats.
  • Create eye-catching headlines and attention-grabbing advertisements for marketing campaigns.
  • Develop essential copywriting skills to enhance brand messaging and communication.
  • Learn how to write impactful copy for both online and offline marketing channels.

Accreditation

All of our courses, including the Advanced Writing for Marketing: Professional Copywriting and Content Strategy Course are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in Advanced Writing for Marketing: Professional Copywriting and Content Strategy.

Certification

Once you’ve successfully completed your Advanced Writing for Marketing: Professional Copywriting and Content Strategy Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our Advanced Writing for Marketing: Professional Copywriting and Content Strategy certifications have no expiry dates, although we recommend renewing them every 12 months.

Who is This Course For

Advanced Writing for Marketing: Professional Copywriting and Content Strategy is ideal for all employees or anyone who genuinely wishes to learn more about basics.

Requirements

No prior degree or experience is required to enrol in Advanced Writing for Marketing: Professional Copywriting and Content Strategy.

Career Path

Advanced Writing for Marketing: Professional Copywriting and Content Strategy will help you to explore a variety of career paths in the related industry.

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Provider Info

  • Training Express LTD
  • No ratings found yet!
  • Provider: Training Express LTD
  • Address: 18th Floor, 100 Bishopsgate
    London
    EC2N 4AG

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FAQs

Accredited courses have been approved by a professional body, meaning they meet the standards required for quality and relevance in the industry. In the UK, this ensures that the course content aligns with industry expectations and that it withstands the requirements of the job market. For example, a business management course might be accredited by the Chartered Management Institute (CMI).

Every course, as well as its accreditation, may vary depending on the course provider and the accreditation body.

Continuing Professional Development (CPD) courses are designed for professionals aiming to maintain and enhance their skills within their respective industries. These courses are essential for staying up to date with the latest practices and regulations. 

Although not all CPD courses are accredited, completing them demonstrates a commitment to continuous learning and a readiness to meet the evolving demands of the profession, which is highly regarded by employers and industry bodies.

Continuing Professional Development (CPD) focuses on enhancing and updating your professional skills. In many professions and organisations, you may need to accumulate a set number of CPD hours or points each year. 

Jobsland Courses offer a variety of CPD courses, including many online options, to help you meet these requirements.

An endorsed course is a skills-based programme that has been reviewed and approved by an independent awarding body. Although these courses are not regulated and do not result in formal qualifications, students can often purchase a certificate featuring the awarding body’s logo if desired. This certificate serves as an endorsement of the course’s quality. 

Quality Licence Scheme, TQUK, OCN London, NCFE, etc are some of the bodies that offer endorsement schemes to assist students in finding reputable and effective skills-based training tailored to their needs.

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Advanced Writing for Marketing: Professional Copywriting and Content Strategy

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  • Course Provider
Training Express LTD
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